Former Top Gear presenter James May has highlighted his belief that the constant news stories surrounding the difficulties being faced by new Top Gear host Chris Evans could simply be a clever marketing ploy.
Speaking to Phillip Schofield and Holly Willoughby on the sofa of This Morning, May argued that the BBC may simply be playing a clever game of keeping the programme in the public eye until its eventual re-launch later this year.
May noted: "To be brutally honest that's what I'd do. I would make out it was all going terribly."
Rumours have abounded in recent weeks of serious issues being faced by the new Top Gear team, with stories relating to Evans' alleged inability to drive and present at the same time, the new host appearing to be sick after completing a high-octane lap in a sportscar and the new show's inability to attract A-list guests.
However, the show's former host believes it remains to be seen if any of these problems will actually impact the quality of the production.
Top Gear will return to the nation's screens with a new-look line-up from May, with the BBC set to go head-to-head with former presenters' Clarkson, May and Hammond's as-yet unnamed big-money Amazon Prime venture.
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